ConsciousCarats Private Limited proudly celebrated the exclusive launch of Ashth, their premier collection of luxury lab-grown diamond jewelry, at a private event held at the Four Seasons Hotel Mumbai. This prestigious event, attended by high-profile guests, marked a significant milestone in the industry, setting a new standard for sustainable luxury and exquisite craftsmanship.

The launch event showcased Ashth’s premier collection of meticulously crafted pieces, designed to revolutionize the diamond jewelry landscape with a commitment to ethical sourcing, environmental responsibility, and affordable luxury.

Mukesh Shah, Founder of Ashth, said, “This launch is a significant achievement for us. Ashth is not just a brand; it is a testament to our commitment to offering jewelry that is both beautifully made with responsibly sourced lab-grown diamonds. We believe in setting new standards in the industry, and today, we take a giant leap towards that goal.”

Kaivan Shah, Co-founder of Ashth, added, “Our vision for Ashth is to make luxury accessible without compromising on our core values of sustainability and craftsmanship. Each piece in our collection reflects our dedication to quality and innovation. We are thrilled to present Ashth to the world and look forward to the positive change it will bring to the diamond jewelry market.”

The highlight of the evening was the official launch of Ashth’s signature premium collection featuring The Ashth Cut®, one of the first patented lab-grown diamonds. The Ashth Cut® is a patented, 97-facet, brilliant cut, hearts & arrows pattern, octagon-shaped lab-grown diamond, exclusively available at Ashth.

Among the standout pieces showcased were:

1) A 63.6 ct Graduation Single Line Necklace with The Ashth Cut® diamonds in a signature flap setting, with the Ashth Cut® middle stone being 5 ct.

2) A show-stopping ring featuring The Ashth Cut® diamonds under portrait cut diamonds, creating an illusion of a stone within a stone.

3) A unique single cut and rose cut collection with black gold as the metal base, featuring bold designs and a variety of settings and shapes.

Guests at the event were treated to an exclusive preview of Ashth’s pieces, which seamlessly blend traditional elegance with contemporary design. The positive reception from attendees underscores the brand’s potential to make a significant impact in the luxury jewelry market.